“Fred is hands-down one of the best designers I’ve ever worked with. His superior graphic design skills coupled with his astute knowldege of cutting edge technology make him my go-to designer.”
Sara Tobin // Marketing Manager // Hanley Wood
Creative Director // Designer
Fred’s a visionary who keeps both feet on the ground, unlike he did back when he was an Olympic swimmer for his native Spain — but that’s a story for another day. You can read more on Fred’s swimming success on the swimming page.
Fred has formal training in the visual arts from American University, and web design from Johns Hopkins University. With a career in the design field that dates back to 1996, his portfolio includes work for corporate giants, boutique firms and everything in between.
As founder and design maven of New Wave Media, Fred balances his twin obsessions for creativity and execution, orchestrating direction and strategy on each project while also pitching in on design.
Fred brings the very same intensity that made him one of the elite middle distance swimmers in the world in the late 90’s to his design work. Hard working and greatly motivational he inspires those around him with his infectious work ethic.
Fred’s work experience spans from one of the largest PR firms in the world, to having worked in an association, an award winning design studio, and the largest B2B publishing company in the US.
Fred’s background in design has enabled him to complete projects spanning the print industry. Magazines, brochures, corporate communication, direct mail, packaging, advertising, logos and branding. From the US Navy and Smithsonian all the way down to the mom and pop stores, his skills have been put to effective use for all clients.
- Illustrator CS6
- InDesign CS6
- Photoshop CS6
- Dreamweaver CS6
- Fireworks CS6
- QuarkXPress 7.0
- HTML (intermediate)
- Microsoft PowerPoint
- Apple Pages